Trident has its Asia headquarters in the remarkable city state where east and west meet.
Recognised as a world-leading commerce, finance and transport hub, Singapore was the natural choice to begin our Asian expansion in 2008. From here we have helped our global clients to build their presence and market share in the fast-growing economies of South East Asia. By supporting our customers to realise their ambitions within the region, we have seen exponential growth in staffing and volume of client work.
Seeded with some of our most experienced and knowledgeable staff, our Singapore site mirrors the capability and expertise of our UK and US operations, while bringing a deep knowledge and understanding of Asian cultures, values and beliefs to complement our global processes and technology.
Our office is in a listed 1930s Singapore shophouse where the Central Business District and Chinatown meet.
The convergence of east and west is also reflected in our diverse and multicultural team, featuring more than 10 nationalities and speaking over 15 languages. This gives our brand guardians unrivalled appreciation of cultural nuances across Asia, so that sensitivities are respected while maintaining global brand intent.
Our Singapore team is wholly responsible for managing how our clients’ brands are represented across Asia and beyond, delivering our full range of digital brand management services. We pride ourselves on managing the world’s most prominent and popular brands on a global scale and with crucial regional awareness.